Prepare your Emergency Kit with Rumble


If, like us, you grew-up on the west coast, your first memory of an emergency kit is probably a big zip-lock bag with a foil blanket, a juice box, an old granola bar, and a nice note from mom and dad. Schools ask for these mini-kits in the event of a major earthquake, but they’re really just a comfort item - that granola bar wouldn’t last you very long. 

To be prepared for any emergency, whether an earthquake or an unexpected quarantine, experts recommend having at least two weeks worth of food rations on hand. Traditionally, this has meant stocking up on canned food and other shelf-stable items like peanut butter, nuts, granola bars, and freeze-dried meals. 

Since we created Rumble, we’ve occasionally had customers ask if they can add Rumble to their emergency kits. While we like to think of Rumble as an on-the-go snack or light meal replacement for active, health-conscious people, the truth is that it is also a great emergency food.

Rumble for Emergencies

Rumble is shelf-stable, so it’s safe to keep in your pantry or cellar until needed. Importantly, it’s nutrient-dense, nutritionally balanced, and convenient. If your power is out and you’re not able to cook, drinking a Rumble would be a great way to keep your energy up until you’re able to heat or prepare other foods. 

In an emergency situation, you may also find yourself short on nutritious foods. This is especially a concern for people (like Rumble creator Paulwho already suffer from health challenges. The high amount of protein, fibre, and healthy fats in Rumble can help close this gap.

If you plan to add Rumble to your emergency kit, just be sure to store it in a cool, dry place and watch the ‘best before’ date. While Rumble is still safe to drink after the ‘best before’ date (it just may not taste as good), we recommend that you keep your Rumble fresh to ensure nutritional quality. 

If you have any questions about using Rumble for emergencies, please email us at

Stay healthy, friends!